RIPOST MEDIA
Digital platform strategy for a leading newsroom with focus on growth and monetization.
Role: Digital Platform Owner • Focus: SEO, Growth & Monetization • Impact: Audience & Revenue Growth
Project Overview
Owned the newsroom's digital platform roadmap as the primary product leader, prioritizing SEO-driven experiments and coordinating delivery teams.
Focused on increasing engagement metrics and revenue generation in a competitive digital news landscape by optimizing content strategy, user experience, and monetization approaches.
Platform Focus Areas
- SEO-driven content optimization
- User engagement & analytics
- Monetization strategies
- Cross-functional project delivery
My Role & Contributions
1Product Leadership
Shaped the digital platform vision and defined comprehensive product strategy.
2SEO Optimization
Implemented SEO-driven experiments prioritizing search visibility and organic traffic.
3Growth Strategy
Developed and executed strategies for audience growth and engagement metrics.
4Project Delivery
Coordinated cross-functional teams in fast-paced online news environment.
5Monetization Optimization
Optimized platform for increased revenue generation while maintaining editorial quality.
Ready to optimize digital platforms for growth?
I have extensive experience in product management, SEO optimization, and driving audience growth and monetization in competitive digital environments.
Role
Digital Platform Owner
Key Responsibilities:
- Product strategy & roadmap
- SEO & growth optimization
- Team coordination
Key Results
Audience Growth
Strategic
Optimization
Engagement
Maximized
Metrics
Monetization
Optimized
Revenue